How Valentines Day Helps Businesses Grow
Business English
Intermediate
In this ESL business lesson plan on the economics of Valentine's Day, students will delve into the financial aspects of this romantic occasion, examining consumer trends, market strategies, and the impact on various industries during this love-centric season.
Pre-Lesson Work.
Instructions:
Download and send the pre-lesson work to your students for class preparation.
Warm Up.
Activity Instructions
Can you identify the common Valentine's Day gifts shown in the pictures?
Activity Aim
Introduce the topic through an engaging exercise.
Activity Time
5 minutes.
Questions.
Activity Instructions
Discuss the following lead-in questions as a class.
Activity Aim
Introduce the topic through engaging questions.
Activity Time
10 minutes.
Video.
Activity Instructions
Watch the video before or during the class.
Activity Aim
Explore the economics of Valentine's Day through an awesome video.
Activity Time
5 minutes.
True or False.
Activity Instructions
Decide if the following statements are true or false.
Activity Aim
Ensure students understand the ideas and concepts presented in the video.
Activity Time
5 minutes.
Video Quotes.
Activity Instructions
Complete the quotes by choosing the correct words.
Activity Aim
Improve reading and comprehension skills, and expand vocabulary.
Activity Time
10 minutes.
Discussion.
Activity Instructions
Discuss the following questions as a class.
Activity Aim
Learn through speaking and making errors. Have fun!
Activity Time
25 minutes.
Debate.
Activity Instructions
State if you agree or disagree with each statement, explaining why. Use the language from the pre-lesson work PDF.
Activity Aim
Improve speaking skills, critical thinking, and persuasive communication.
Activity Time
15 minutes.
Case Studies.
Activity Instructions
Read about the challenges businesses face, then advise what they should do maximise profits during the Valentine's season.
Activity Aim
Allow students to use the words and information they have learned in the class.
Activity Time
15 minutes.
Cool Down.
Activity Instructions
Can you identify the common Valentine's Day gifts shown in the pictures?
Activity Aim
End the class with a fun activity, that enables students to learn and revise key words.
Activity Time
5 minutes.
Homework.
Instructions:
Download the homework PDF and send to the student.
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